{"title":"Season 1","description":null,"products":[{"product_id":"正藍染ｔシャツ","title":"Authentic indigo dyed T-shirt","description":"\u003cp\u003e\u003cstrong data-end=\"171\" data-start=\"151\"\u003ePrice: 20,000 yen (excluding tax)\u003c\/strong\u003e\u003cstrong data-end=\"171\" data-start=\"151\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cstrong data-end=\"171\" data-start=\"151\"\u003e*\u003cmeta charset=\"utf-8\"\u003e the current,\u003cmeta charset=\"utf-8\"\u003e This product is made to order. It usually takes about two months for delivery, but delivery times may vary depending on the order situation and the season. We will inform you of the delivery time after you place your order.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e This Japanese-made short-sleeved T-shirt features a beautiful luster and a comfortable fit, and has been carefully dyed using the traditional indigo dyeing technique known as \"hontate shoai-zome.\"\u003c\/p\u003e\n\u003cp\u003e You can enjoy the light comfort, smooth texture, and the translucent beauty of authentic indigo dyeing.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"407\" data-start=\"395\"\u003e \u003cstrong\u003eWhat is Hontate Shoinai dyeing?\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e This is an ancient Japanese indigo dyeing method in which \"sukumo,\" a dye made from fermented indigo plant leaves containing blue pigment, is fermented again using only \"lye\" extracted from wood ashes such as those from broad-leaved trees to create the dye solution. \u003c\/p\u003e\n\u003ch3 data-start=\"544\" data-end=\"557\"\u003e\n\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\n\u003c\/h3\u003e\n\u003ch3 data-start=\"544\" data-end=\"557\"\u003e \u003cstrong\u003eThe appeal of authentic indigo dyeing\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e \u003cstrong data-start=\"560\" data-end=\"576\"\u003eUV protection (UV cut)\u003c\/strong\u003e : Repels UV rays and protects the skin\u003c\/p\u003e\n\u003cp\u003e \u003cstrong data-start=\"621\" data-end=\"631\"\u003eFar infrared effect\u003c\/strong\u003e : Promotes blood circulation and warms the body\u003c\/p\u003e\n\u003cp\u003e \u003cstrong data-start=\"648\" data-end=\"656\"\u003eStrengthening of fabric\u003c\/strong\u003e : Fabric lasts longer than when undyed\u003c\/p\u003e\n\u003cp\u003e \u003cstrong data-start=\"670\" data-end=\"680\"\u003eColorfast\u003c\/strong\u003e : can be washed with other clothes\u003c\/p\u003e\n\u003cp\u003e \u003cstrong data-start=\"698\" data-end=\"709\"\u003eResistant to fading\u003c\/strong\u003e : boasts higher colorfastness than regular indigo dye\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"762\" data-start=\"752\"\u003e \u003cstrong\u003eAbout the fabric\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e 100% high-quality cotton\u003c\/p\u003e\n\u003cp\u003e Beautiful luster and perfect fit\u003c\/p\u003e\n\u003cp\u003e Dry and smooth to the touch\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"831\" data-start=\"822\"\u003e \u003cstrong\u003eAvailable\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e Turn the garment inside out, place it in a laundry net, and wash it on the \"delicate\" or \"delicate\" cycle (this will prevent friction with other clothes and help preserve the fabric).\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"916\" data-start=\"908\"\u003e \u003cstrong\u003eProduct details\u003c\/strong\u003e\n\u003c\/h3\u003e\n\u003cp\u003e Product name: Indigo dyed T-shirt\u003c\/p\u003e\n\u003cp\u003e size:\u003cbr data-end=\"956\" data-start=\"953\"\u003e S (Body width 49cm, Length 67cm, Shoulder width 44cm, Sleeve length 20cm)\u003cbr data-end=\"991\" data-start=\"988\"\u003e M (Body width 55cm, Length 71cm, Shoulder width 46cm, Sleeve length 22cm)\u003cbr data-end=\"1026\" data-start=\"1023\"\u003e L (Body width 58cm, Length 73cm, Shoulder width 47cm, Sleeve length 23cm)\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003e*Since measurements are taken manually, there may be slight errors.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e Color: True indigo dye \"indigo\" (dyed 6 to 8 times)\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e*Each genuine indigo dyed product has a slightly different color, but we hope you enjoy the unique texture of each one.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e Material: 100% cotton\u003c\/p\u003e\n\u003cp\u003e Country of manufacture: Japan\u003c\/p\u003e\n\u003cp\u003e Dyeing and processing: Aiwayu (Gifu Prefecture)\u003c\/p\u003e","brand":"AIWAYU","offers":[{"title":"Default Title","offer_id":42772318453838,"sku":"3","price":22000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9139\/2334\/files\/IMG_4320.jpg?v=1754747748"},{"product_id":"正藍浄布-苧麻-藍","title":"Indigo-dyed linen","description":"\u003cp data-start=\"151\" data-end=\"167\"\u003ePrice: 11,000 yen (excluding tax)\u003c\/p\u003e\n\u003cp data-start=\"330\" data-end=\"421\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"151\" data-end=\"171\"\u003eCurrently, this product is made to order. Delivery typically takes about 2 months, but the lead time may vary depending on order status and season. We will inform you of the exact delivery date after your order is placed.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e“Jofu” (purification cloth), which has been used as a purifying cloth in Shinto rituals and ceremonies since ancient times, is dyed using the traditional Japanese technique of “Hondate Shoai-zome” (traditional indigo dyeing). It can be used as a hand towel, wrapped around the head or neck, and for many other purposes in daily life. Incorporate the transparency of indigo and the refreshing coolness unique to ramie into your everyday life.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"395\" data-end=\"407\"\u003e\u003cstrong\u003eWhat is Hondate Shoai-zome?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThis is an ancient Japanese indigo dyeing method that creates a dyeing liquid by re-fermenting “sukumo,” a dye made from fermented leaves of indigo plants containing blue pigment, using only “aku” (lye) extracted from wood ash of broadleaf trees.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-end=\"557\" data-start=\"544\"\u003e\u003cstrong\u003eThe charm of Hondate Shoai-zome\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong data-end=\"576\" data-start=\"560\"\u003eUV protection\u003c\/strong\u003e: Repels UV rays and protects skin\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"631\" data-start=\"621\"\u003eFar-infrared effect\u003c\/strong\u003e: Promotes blood circulation and warms the body\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"656\" data-start=\"648\"\u003eFabric strengthening\u003c\/strong\u003e: Fabric lasts longer compared to undyed fabric\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"680\" data-start=\"670\"\u003eNo color transfer\u003c\/strong\u003e: Can be washed with other clothes\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"709\" data-start=\"698\"\u003eResistant to fading\u003c\/strong\u003e: Boasts higher colorfastness compared to regular indigo dyeing\u003c\/p\u003e\n\u003cp data-start=\"853\" data-end=\"907\"\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"909\" data-end=\"918\"\u003e\u003cstrong\u003eAbout the fabric\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eFabric used: Nara Sarashi\u003c\/p\u003e\n\u003cp\u003eA traditional Japanese high-quality ramie (karamushi) fabric.\u003c\/p\u003e\n\u003cp\u003eIt is excellent in durability and breathability, and the bleaching process makes the fibers soft and supple. It feels cool and comfortable, without stickiness even when sweating.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"822\" data-end=\"831\"\u003e\u003cstrong\u003eCare instructions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eTurn inside out and place in a laundry net, then wash on the “delicate cycle” or “hand wash cycle” setting. (This prevents friction with other clothes and prolongs the life of the fabric.)\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1277\" data-end=\"1284\"\u003eProduct Name\u003c\/strong\u003e: Shoai Jofu | Ramie “Ai”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1300\" data-end=\"1306\"\u003ePrice\u003c\/strong\u003e: 11,000 yen (excluding tax)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1323\" data-end=\"1330\"\u003eSize\u003c\/strong\u003e: 37cm width × 96cm length\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e*Due to dyeing and hand finishing, there may be slight variations in size.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1350\" data-end=\"1355\"\u003eColor\u003c\/strong\u003e: Hondate Shoai-zome “Ai”\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1370\" data-end=\"1377\"\u003eMaterial\u003c\/strong\u003e: 100% Ramie (Karamushi)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1395\" data-end=\"1402\"\u003eCountry of Manufacture\u003c\/strong\u003e: Japan\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-start=\"1410\" data-end=\"1418\"\u003eDyeing Process\u003c\/strong\u003e: Aiwau (Gifu Prefecture)\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AIWAYU","offers":[{"title":"Default Title","offer_id":42920068055118,"sku":null,"price":12100.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9139\/2334\/files\/IMG_4357.jpg?v=1758265291"},{"product_id":"test-247-fused-shorts","title":"【TEST】247 Fused Shorts","description":"\u003cp\u003e\u003cstrong\u003eBuilt to move. Designed for everyday performance.\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eLightweight training shorts designed for movement, comfort, and versatility. The clean silhouette and technical construction make them equally suited to high-intensity training, running, or everyday wear.\u003c\/p\u003e\n\u003cp\u003eMade from a lightweight performance fabric with a comfortable stretch, allowing unrestricted movement throughout your workout. An elasticated waistband provides a secure fit, while the minimal design keeps the look refined and functional.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight performance fabric\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eComfortable stretch for unrestricted movement\u003c\/li\u003e\n\u003cli\u003eElasticated waistband\u003c\/li\u003e\n\u003cli\u003eSide pockets\u003c\/li\u003e\n\u003cli\u003eRelaxed athletic fit\u003c\/li\u003e\n\u003cli\u003eDesigned for training, running and everyday wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFit\u003c\/strong\u003e\u003cbr\u003eModel is 187cm and wears size M.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare\u003c\/strong\u003e\u003cbr\u003eMachine wash cold. Wash with similar colours. Do not tumble dry.\u003c\/p\u003e","brand":"AIWAYU","offers":[{"title":"S","offer_id":44372793622606,"sku":null,"price":20000.0,"currency_code":"JPY","in_stock":true},{"title":"M","offer_id":44372793655374,"sku":null,"price":20000.0,"currency_code":"JPY","in_stock":true},{"title":"L","offer_id":44372793688142,"sku":null,"price":20000.0,"currency_code":"JPY","in_stock":true},{"title":"XL","offer_id":44372793720910,"sku":null,"price":20000.0,"currency_code":"JPY","in_stock":true},{"title":"2XL","offer_id":44372793753678,"sku":null,"price":20000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9139\/2334\/files\/akEqqXiilQyCB7gKWAypyc0pIBaUk96w61lMiCOdSek.avif?v=1790050305"}],"url":"https:\/\/www.aiwayu.com\/en\/collections\/season-1.oembed","provider":"AIWAYU","version":"1.0","type":"link"}